For over two decades, Nintendo has used the Pikmin franchise to captivate us with a cutesy “expedition” look at the lives of micro-beings on Earth.
You are Captain Olimar. You are exploring a strange planet (Earth). And you get the help of the half-plant, half-animal eponymous Pikmin with various elemental abilities. It doesn’t get any better (or weirder) than that for a Nintendo game’s concept.
With the release of Pikmin 4 on the way later this month, there was a rather special way of promoting the game in the heart of the Big Apple. Any pedestrians walking in Times Square could’ve had the pleasure of seeing Mr. Olimar … twerk on screen.
Yes, really:
OLIMAR IN TIMES SQUARE AINT NO WAY pic.twitter.com/CbucmbAdsA
— Shopnil4; Wash your hands and social distance bois (@Shopnil456) July 11, 2023
For a game marketed to children (and nostalgic adults), I honestly can’t think of a better way to sell it with one virtual stone. Why yes, I just might buy Pikmin 4 if I can make Olimar dance like that. And even if I can’t, I appreciate the nerve to make him do it in an unofficial commercial.
Pikmin fans were delighted by Olimar's twerking in Times Square
I can't believe I woke up 40 minutes after Olimar twerking in Times Square and missed it https://t.co/gywoBWN1e5
— Løri 🏳️⚧️ (@haylsho) July 11, 2023
The Olimar Times Square twerking thing is so funny because you can just hand the 40 bucks and they’ll ignore every legal issue and just put Olimar twerking on the big screen
— C. Sal But Worse (@C_Sal___) July 11, 2023
Olimar twerks in Times Square no way!! pic.twitter.com/xaYxHyfAXZ
— ✧ Cosmonautics ✧ (@Cosmonautics__) July 11, 2023
OLIMAR TWERKING IN TIMES SQUARE https://t.co/l93CGpzU1c pic.twitter.com/OzElfpuOIh
— Cold Brew (@CafeColdBrew) July 11, 2023
New Yorkers in Times Square looking up in horror as one of the billboards starts to display Captain Olimar twerking pic.twitter.com/HNEBijcDkA
— The Mundy Sea (@wand_of_gamelon) July 11, 2023
I pray that at least a single non pikmin fan watched olimar twerk in Times Square and decided to buy pikmin 4 because of it
— Saini (@saini19525) July 11, 2023