Piers Morgan has furiously blasted TV presenter Kirstie Allsopp following her comments about property buying among young people in today's society.
The former Good Morning Britain presenter, 56, posted a scathing Twitter post about the 50-year-old Location, Location, Location star, calling her 'idiotic' after she suggested that hopeful home-owners should give up Netflix and gym memberships if they wan to buy a home.
Kirstie also suggested that young people should move in with their parents or 'find homes up north' in cheaper areas if they are struggling to afford their lifestyles while saving for a house.
Her comments have sparked fury among young people who have blasted her 'insensitive' outlook on the struggles of buying property in 2022.
And weighing in on the drama, Piers Morgan labelled Kirstie 'stupid'.
"Every time Kirstie Allsopp trends, I check why and see she’s said another unbelievably stupid, ludicrously ill-informed and woefully privileged thing," the 56-year-old star tweeted.
"Then I wait for her to respond to the entirely justified outrage by throwing her toys out of the pram and quitting Twitter again," he added.
Speaking to Sunday Times, Kirstie said she bought her first property with family help at the age of 21.
At that time, the average house price in the UK was about £51,000.
Adjusted for inflation, that is £112,000, compared with £255,556 for the average home today.
Kirstie revealed that she feels 'enraged' when she hears young people complain that they can't afford to buy a house these days due to the fact they are not disciplined enough to let go of their luxuries.
"When I bought my first property, going abroad, the EasyJet, coffee, gym, Netflix lifestyle didn't exist," she said.
"I used to walk to work with a sandwich. And on payday I'd go for a pizza, and to a movie, and buy a lipstick."
The presenter acknowledged that interest rates were much lower today but added that there were 'new drains on the finances' of today's young first-time buyers.
Kirstie also insisted that streaming services, foreign holidays and gym memberships were now seen as standard parts of young people's lives - but that was not the case when she was younger.
"I don't want to belittle those people who can't do it," the presenter went on.
"But there are loads of people who can do it and don't. It is hard. We've fallen into the trap of saying it's impossible for everybody. It's about where you can buy, not if you can buy. There is an issue around the desire to make those sacrifices.
"I’m up in Nottingham right now and there’s a nice three-bedroom home with a long garden on for £320,000. I get enraged when people say they can’t afford to buy. They can.
"But they have to move, which is hard if you don’t have roots there. I know there are many who can’t afford to buy, but others are not willing to make the sacrifices."
Kirstie went on: "Ask yourself, could you get a job, live at home with your parents for three years, and save every penny for a deposit? I’ve seen people do it. They make enormous sacrifices. It’s not impossible for everybody."
Her comments haven't gone down well with hopeful homeowners who are struggling to save for their first property amid the 'impossible' house prices and inflation.
One Twitter user fumed: "It's easy for her to say that when she was handed a house by her family when house prices weren't even bad."
"Kirstie Allsopp needs to learn when to stop talking. She bought a house for £51,000!!!!!! Anyone could do that today if they stopped their gym and Netlix memberships. Not for a house worth £320k though," someone else pointed out.
"I'd like to see her try to buy a house today with a £30,000 salary while living in London. Giving up Netflix won't cut it babes," another complained.
The Mirror has reached out to Kirstie's representatives for comment.