Good morning! Trump administration gutting biggest study on women's health, Adrienne Adams is hoping to be New York City's first female mayor, and two stylish Gen Z founders come for fashion resale.
- Resale race. Phoebe Gates and Sophia Kianni yesterday plastered the internet with the launch of their new startup Phia. There were Phoebe and her dad Bill Gates in the New York Times, newsletter appearances, and fashion coverage. It was the kind of launch we can likely expect from two high-profile Gen Z founders who are building, candidly, in public.
Gates and Kianni met as roommates at Stanford and wanted to work together. They landed on the idea of a shopping assistant; Phia is a price-comparison tool inspired by Google Flights that tells online shoppers whether an item they're considering buying is a good deal. It sources information from across resellers—Depop, Poshmark, The RealReal, Vestiaire Collective, eBay, and more—to share other listings and the median price of the item. The goal is to be a full-fledged shopping assistant—not only showing you cheaper secondhand listings, but answering the question, "should I buy this?" based on how it might hold its resale value and even what else you have in your closet.
