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Birmingham Post
Birmingham Post
Business
David Laister

Pets at Home supply deal secured for Cranswick's new dog food business

Cranswick’s diversification into dog food has secured a major win, with a supply partnership deal with leading retailer Pets at Home.

It comes as a £9 million investment in the Lincolnshire plant, bought in early 2022, is made to increase capacity, revealed as the annual results were published. Revenues are up 15 per cent to £2.3 billion for the food producer in a 33rd consecutive year of growth.

FTSE-listed Cranswick will initially supply Pets at Home with dry dog kibble under two existing brands, Wainwrights and Step Up to Naturals, from its facility at Lodge Farm, west of Lincoln.

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