Veganuary continues to attract high-profile celebrities keen on taking up the plant-based challenge where people stick to a vegan diet for the month of January. Peter Andre who is a well known flexitarian - that is someone who eats a variety of vegetarian, vegan, meat and fish - is keen to champion Veganuary.
Peter told us that he started following a flexitarian lifestyle at around the age of 40. He said: "I was so strict with my diet in my 20s but was careless with my eating in my 30s. I realised that I had to find a balance, whilst still eating the food I wanted."
The TV presenter and media personality has now teamed up with Beyond Meat, a plant-based meat substitute producer, to inspire the nation to take the first step towards a more plant-based diet this Veganuary and beyond.
