Petco Health and Wellness (NASDAQ: WOOF) is a misunderstood company amid a turnaround, with signs of traction. It faces competition from companies such as Chewy (NASDAQ: CHWY), whose digital services and automated shipments resonate with consumers, but it isn’t out of the game.
The turnaround focuses on five critical areas: products, services, private-label brands, digitization, and store-count rationalization.
