
Late last year, Pernod Ricard acquired a majority stake in Château Sainte Marguerite, a family-owned estate making premium Provençal rosés made with grenache, cinsault, and vermentino grapes.
Now known as Sainte Marguerite en Provence, the brand is launching in the U.S. this summer, just in time for rosé season as the pink-hued wine continues to see its popularity grow among American consumers.