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Marie Claire
Marie Claire
Lifestyle
Tori Crowther

Perfume not lasting? Here's how to apply your fragrance the right way

Woman running her hand through a wheat field

There are some things that are built into our day that we do with little though: wash our hair, pop on some lip balm, spritz our best perfume. And as a result of that, I bet you’ve never thought about how to apply perfume before. But what if I told you, you could be doing a better job at it to get the most out of your signature scent? 

Sure, perfume is made to be spritzed, but it's also not cheap, and here at Marie Claire UK, we don't want anyone wasting precious perfume. Yep, it turns out how you apply your perfume could help it last longer (opting for a long-lasting perfume will help, too). To help, I wanted to get expert knowledge on, well, how to apply perfume the right way. I called in the help of perfume stylist Isabelle Langlois who gave me some tips and tricks—and I can confidently say, after spritzing this way, my perfume has never lasted longer. 

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