
It’s the summer of the Franken-sandwich. First, Marks & Spencer unleashed its strawberries and cream offering, two wedges of “soft, sweetened bread” cemented together with blobs of cream cheese and studded with strawberry slices. It looked like something that a piece of errant AI software might dream up, if you asked it to imagine what people eat at Wimbledon – and yet it proved to be a sellout.
Now, desperate not to miss out on any of the action, Tesco has launched a “birthday cake” sandwich of its own, featuring brioche bread filled with multicoloured sprinkles, cream cheese icing and, for that extra hit of sweetness, vanilla frosting. And yes, you can get it as part of a meal deal (so you can enjoy it with a smoothie and a tiny tub of hummus and carrots, if you’re looking to create a truly discombobulating lunchtime experience).