NEW YORK—AI generated content will be breaking new ground in major sports coverage at this summer’s Olympic Games in Paris with the NBCUniversal’s streaming service Peacock announcing that it will harness AI technology to present “Your Daily Olympic Recap on Peacock”.
To create what NBCU is calling “a first-of-its-kind, personalized experience” the company is working with Emmy Award-winning, Hall of Fame announcer Al Michaels to use generative AI and AI voice synthesis technology to produce “Your Daily Olympic Recap on Peacock.” The recaps will provide fans with their own customized playlist featuring highlights of the events most relevant to them from the previous day. Each compilation will feature clips from NBCU’s Olympics coverage and be narrated by a high-quality AI re-creation of Michaels’ voice, which was trained using his past appearances on NBC and matches his expertise and elocution.
