During the final homestand of the season in early October, the Chicago Cubs left a special message in the outfield for some of their fans.
“Chicago Cubs Season Ticket Holders” was etched into the grass in center field, surrounding a Cubs logo. “THANK YOU” read the message underneath.
Thanking fans for being fans shouldn’t be that hard. But the Cubs’ ill-advised decision to specifically thank season ticket holders instead of all fans who follow the team was an indication they don’t fully understand how good they have it in Chicago.
