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The Economic Times
The Economic Times
Trending Desk

Parle's new 'Melody Tiramisu' toffee pack launched carrying 'celebrating India-Italy friendship' message after viral 'Melodi' moments; Here's where you can get it

Parle has launched a limited edition Tiramisu variant of its iconic Melody toffee on Blinkit, and the pack carries an explicit message celebrating India-Italy friendship, a direct nod to the viral diplomatic moment that put the decades-old candy at the centre of an unlikely international story.

A Parle executive has confirmed the launch. The product is currently available exclusively on Blinkit, comes in a 180 gram pack, is listed under coffee candies, and is described as a limited run for the next couple of months.

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