Billionaire heir David Ellison tapped Mattel CEO Ynon Kreiz this week to serve as co-CEO of Paramount Skydance, putting him in charge of the company’s day-to-day operations and integration of its $110 billion takeover of Warner Bros. Discovery.
And while it might sound unusual to tap the man behind Barbie, Hot Wheels, and Fisher-Price to help lead one of the world’s biggest media organizations, it fits a career built on taking chances. From betting on Barbie to giving a café barista a shot, Kreiz has repeatedly embraced unconventional people and ideas.
