Paramount Skydance refused to air an ad submitted by a press freedom group that heavily criticized the network’s leadership and merger with Warner Bros Discovery, with an advertising associate deeming it a “conflict of interest”.
The Freedom of the Press Foundation had hoped to air the 30-second ad during Sunday’s Ultimate Fighting Championship broadcast at the White House, which aired on the streaming service Paramount+ – though a client partner for Paramount told the organization’s ad-buyer that such placement was not guaranteed.
