It seems that barely a week goes by without us hearing of a new bid to topple Netflix and Disney Plus from the summit of the streaming pyramid. We recently reported that Apple TV Plus and Paramount Plus could join forces in a bid to take the streaming crown from Netflix, and now a new article from the Wall Street Journal has suggested that Paramount could look to Peacock to take the fight to its key rivals.
According to the WSJ, the two platforms have discussed bundling together both streaming services in a single subscription package. Peacock, a subsidiary of NBCUniversal Media Group, AKA Comcast, has supposedly held talks with Paramount, tabling the idea of merging the content of both respective libraries in a unified package that would be cheaper than subscribing to both simultaneously. With costs rising all the time and subscription fees going up across the board, any whiff of a good deal would be heartily welcomed by financially squeezed consumers. That's the theory, anyway.
