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The Independent UK
The Independent UK
National
Jonathan Landrum Jr

Paramount decides it won't sell majority stake in BET Media Group, source tells AP

Invision

BET won’t be sold after all: Paramount Global decided against selling the majority stake of the network.

Paramount notified bidders late Wednesday night about its decision to conclude the BET Media Group sale process, said a person familiar with the decision who was not authorized to speak publicly. The person said the company determined maintaining a heavy stake in BET creates more value for Paramount than any of the proposals after consulting with a couple highly-experienced financial advisors.

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