2023 continues to be The Year of Pamela Anderson, and it seems just about everybody is here for it. (Not an invite for the exceptions to speak up.) The modeling icon and Baywatch vet released her big tell-all memoir Love, Pamela, complete with those Home Improvement accusations, just ahead of the Netflix documentary Pamela, a Love Story, and has teased more big projects were coming down the line. And what a line it turned out to be, with Anderson bringing out the iconic red swimsuit look to reveal she’s partnered up with Frankies Bikinis for her first official line of swimsuits.
Anderson and Baywatch are as connected as peanut butter and jelly — which are the worst kinds of foods to have around swimsuits — so it’s a no-brainer why the imagery below was used to kick off the new “Pamela Anderson x Frankies Bikinis” line. And it’s also a no-brainer why everyone in the comments of her Instagram post is all-in on the iconic look.
