
There's a new line of on-wall outdoor digital menu boards for the restaurant industry. Palmer Digital Group's new series targets QSRs and fast-casual restaurants that lack real estate for traditional menu board structures, including businesses located in outdoor shopping centers, strip malls and busy urban areas.
The OWDMB series offers single, double, and triple display configurations, with display sizes of 46, 49, and 55 inches. “An increasing number of QSRs and fast-casual restaurants have embraced drive-thru business as an important revenue generator, and many of these businesses simply don’t have the room to install pedestal-style menu board structures,” said Chuck Lewis, vice president, Palmer Digital Group (PDG). “We felt that all QSRs should be able to benefit from digital menu boards even if they have tight drive-thru lanes, so we created a new product line to solve these problems.”