With the news that a US biotech firm is trialling a dog-friendly version of Ozempic, dubbed “doggy Ozempic”, “Wagovy” or “Ozempup”, many people with food-obsessed dogs like mine will be eager to get it. Others will judge it as taking the whole weight-loss drug boom to ridiculous new levels, but they don’t understand what I go through daily with my golden retriever, Muggles.
Jabs for dogs are set to become the new norm as canine obesity hits a crisis point. Latest figures show that 50 per cent of British dogs are overweight, a 5 per cent increase from 2014, according to research by the trade body UK Pet Food.