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AAP

Kat Wong and Tess Ikonomou

Star-studded push to lure tourists to Australia

Down Under Nigella Lawson Robert Irwin Australia Tourism Don Farrell Tourism Australia

Australia's Robert Irwin is among celebrities featured in a new tourism campaign. (HANDOUT/TOURISM AUSTRALIA)

Robert Irwin and English television chef Nigella Lawson are among the stars enlisted to tempt tourists to visit the land Down Under in a "tried and tested" representation of Australia.

Shots of the celebrities set against the country's most iconic landscapes are part of the federal government's newest tourism push to attract travellers from five countries.

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