The air is getting crisper, the days shorter, and a deep blue haze is settling around us. It may technically still be autumn, but something about that first frosty drop in temperature has a chilling impact — it's almost electrifying. Perfect timing, you could say, for Livingetc's latest color crush: Ultra Azure.
As a shade of blue, Ultra Azure is intense; it begs to be used boldly, which is why it's joined the ranks as one of our more daring color crushes. Livingetc's color expert, Amy Moorea Wong, says, "It feels like pure pigment, almost pulsing with life and a sense of undiluted, unrestrained freedom. Confident and exciting, it’s fresh and playful while declaring design prowess."
