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Evening Standard
Evening Standard
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Claudia Cockerell

OPINION - Dermorexia: Skincare online is a wild west that is raking in piles of cash from young children

I have frittered away many hours of my life on Vogue’s YouTube series of celebrities sharing their skincare routines. There’s something hypnotic about watching Hailey Bieber layering lotions and serums with her perfectly manicured fingers onto her perfectly radiant face.

And look at that skin! See how it glows. Mrs Bieber has what trend forecasters would have called “glazed donut skin” last year, and would now call “glass skin”. And you, viewer, can get it too if you just buy this exact eye mask, peptide fluid, moisturiser, moisturising toner, and “glazing milk”. Oh, and you should probably start doing gua sha.

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