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Fortune
Fortune
Technology
Sharon Goldman

OpenAI launches Frontier—and potentially redraws the enterprise software map

Photo of OpenAI CEO of Applications Fidji Simo. (Credit: David Paul Morris—Bloomberg via Getty Images)

OpenAI is making its most aggressive move into the corporate world yet with the launch of Frontier, an enterprise platform to build, deploy, and manage AI agents that can run other software, such as Salesforce and Workday.

Frontier appears to be OpenAI’s bid to become the “operating system of the enterprise,” offering a unified platform for building agents that can navigate apps, execute workflows, and make decisions. In a blog post announcing the new platform, OpenAI says that Frontier can connect databases, business systems of record for things like customer relationship management software and human resources, ticketing tools, and other internal applications, and then allow AI agents to run processes over these systems.

The company described Frontier as “a semantic layer for the enterprise that all AI coworkers can reference to operate and communicate effectively.” It said that human employees could work on the same platform, so that both humans and AI had access to all the same data and tools, with similar access controls and security provisions.

OpenAI has signed up a number of well-known Fortune 500 companies as initial customers of Frontier, including Intuit, State Farm, Thermo Fisher, and Uber.

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