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Birmingham Post
Birmingham Post
Business
Tom Pegden

Online trading company FBS replaced by King Power as Leicester City shirt sponsor

Online trading company FBS has parted ways with Leicester City after three years as its main shirt sponsor. The club has gone back to using Thai duty free giant – and City owner – King Power as its official match and replica shirt partner.

Leicester City shirts carried the King Power logo from 2010 to 2021 and the new new 2023/24 Adidas home shirts with King Power branding are already available in the club store.

In a statement the club called it a “renewed era of collaboration and shared ambitions for our men’s and women’s teams with the ongoing commitment of the Club’s parent company”.

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