Get all your news in one place.
100's of premium titles.
One app.
Start reading
Fortune
Fortune
Jason Del Rey

Online shopping startup Rebelstork raises $18 million from Maveron, Serena Williams to solve returns crisis

Rebelstork founder seated atop large delivery boxes inside a warehouse (Credit: Courtesy of Rebelstork)

As online shopping booms, so too has the problem of merchandise returns that end up in landfills or get sold in bulk for pennies on the dollar.

It's a market failure that's presented opportunity for some entrepreneurs. Among them: Emily Hosie, the founder and CEO of Rebelstork, a Toronto-based startup that seeks to help the environment and consumer brands, while building a meaningful business of its own in the process.

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.