Online ‘Dupe’ Scams Plague Young Consumers As Social Media Purchases Turn Out To Be Poor Quality

Young consumers are widely falling victim to online dupe scams – where items purchased on social media turn out to be of poor quality. PHOTO BY SWNS 

Young consumers are widely falling victim to online “dupe” scams – where items purchased on social media turn out to be of poor quality.

A poll, of 1,000 Gen Z and millennial social media users, found 47% have bought dupes – short for “duplicates,” and referring to recreations resembling high-end products like cologne and perfume.