The Broncos hired Sean Payton to help lead the team out of the disaster that was the 2022 season. However far Payton can take Denver this year, he’s already raised the bar when it comes to his sneaker collection with a first-of-its-kind Jordan Brand sponsorship.
Payton is the first NFL coach to sign with Jordan Brand, and he’s certainly not shy about flaunting his footwear around the team facilities.
“[Payton] brags about it a little bit, [saying] ‘You haven’t seen these in stores yet,’” cornerback Patrick Surtain II said, per Ryan McFadden of The Denver Post. “Every day he’s showing off new shoes.”
