You've probably heard the buzz by now — the internet's 'it' girl, Emma Chamberlain, has teamed up with home furnishings brand, West Elm, to launch a kitschy, cool homewares collaboration, and it's everything you'd imagine. Over the past week, our US friends have indulged in the playful mid-century furniture, button-shaped tables, and pigeon-inspired pieces that make up the collection, and now, Livingetc is proud to be the first to share the news: West Elm x Emma Chamberlain is available to shop in the UK from April 10 (and in stores from the 17th).
As someone who was born in the US, I can't say that a part of me wasn't questioning my move to the UK on the morning of March 30, when the collection was first released. As a long-time fan of both the YouTube sensation and homeware brand, getting my hands on what they'd cooked up together (especially after seeing the teasers on social media) wasn't a want, but a need. But, as they say, good things come to those who wait, so what can we look forward to in the (semi) long-awaited browse?
