The Beano has teamed up with Olympic athlete Greg Rutherford to host a series of free reading sessions for World Book Day. The long jump gold medallist will lead a team of influencer storytellers including author and presenter Anna Whitehouse, who posts on social media under the name Mother Pukka.
They will be reading a bespoke Beano edition containing what it describes as “the world’s loudest comic strip”, designed to help parents and children read out loud together – featuring hundreds of crashes, bangs, wallops and thwacks. Titled Libraries Aloud, the campaign aims to encourage children to visit their local library for World Book Day, which falls on Thursday March 3.
Rutherford, 35, said: “I absolutely love reading with my children, and Beano is a great gateway for them to get into reading – it’s not just books, but comics too that form this magical world It’s been an honour to be involved with this campaign and I hope as many people as possible can pick up a Beano this week and enjoy reading it loudly at their local library.”
