Olfactory Art Keller: the New York gallery exhibiting the smell of vintage perfume, blossoming lilacs and last night’s shame

An Olfactory Art Keller exhibition featuring a red box with 'how does passion smell?' in white text.

The founder of experimental gallery Olfactory Art Keller Dr Andreas Keller isn’t a nose or a perfumer in the traditional sense.

But, he is obsessed with ‘smell’ as the stimulus for conversation, memory and experience. Working with artists, he curates bespoke ‘odours’ to exhibit at the space, which opened in 2021 in New York’s Chinatown, examining how ‘smell’ can become an art piece in itself.