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Tom’s Guide
Tom’s Guide
Technology
Michael Desjardin

OLED TVs are getting brighter and cheaper in 2026 — here’s what you need to know before shopping

The LG B4 OLED on a living room wall.

OLEDs are some of the best TVs you can buy, but they come at a steep cost — especially when you compare their price to most LCD/LED sets. For shoppers looking to save some money on this enticing display technology this year, there might be good news coming down the pike.

As first reported by FlatpanelsHD, LG Display — maker of select OLED panels for LG, Samsung and Sony — is rolling out a new, more-affordable OLED panel in 2026. As a result, select OLED TVs that use this type of display this year might be more competitively priced than their predecessors were upon their debut. They’re also reportedly brighter than previously used panels.

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