It’s strange to think that Nothing has only been around for about five years. In that short time, the company has carved out a modest but undeniably productive niche, courtesy of its aggressively priced smartphones and audio products, many of which employ distinctive designs and quirky marketing campaigns (look, tentacles on a smartphone!) to grab a slice of our attention.
Nothing has focused mainly on wireless earbuds on the audio side, producing a large roster of futuristic-looking buds which often promise extensive feature sets at lowball prices. The sonic results haven’t necessarily bowled us over, but it’s been refreshing to see a company trying to bring something different to the table.
