
Nothing was steadily chugging along on its hype train in the last few weeks. First, we got an early look at the entire back of the Phone (1), then we saw a display model that showed off some interesting LED design during an event in Switzerland. More recently, tech influencer MKBHD released a hands-on video of the Phone (1), showing off bits of it software and a breakdown of how notification LEDs work.
Unfortunately, the hype train for the Phone (1) has officially been derailed after Nothing confirmed to PCMag that its upcoming smartphone wouldn’t be launching in North American markets, instead focusing on “home” markets in the U.K. and Europe.