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Amy Hume, Lecturer In Theatre (Voice), Victorian College of the Arts, The University of Melbourne

Michael Caine’s voice is iconic. Why would he sell that to AI?

Few actors are imitated as often as Michael Caine. Even Michael Caine has imitated Michael Caine.

His voice has been used in birthday card greetings and been the source of jokes in various comedy sketches. It is synonymous with a certain type of Britishness.

Last week, artificial intelligence company ElevenLabs announced Caine has licensed his voice to the company. It will be available on their ElevenReader app, which allows you to listen to any text in a voice of your choosing, as well as being available on their licensing platform, Iconic Marketplace.

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