Get all your news in one place.
100's of premium titles.
One app.
Start reading
The Independent UK
The Independent UK
National
Anne d'Innocenzio

Not just kid play: Toy companies aim more products at older adults

Copyright 2023 The Associated Press. All rights reserved.

Toymakers are tweaking original classic games or coming out with new ones that embrace an audience that's been around for a while: people over 65 years old.

The products are being marketed as a way for older folks to sharpen their brain skills as well as allay loneliness by helping them connect with other family members and friends, although some experts have raised doubts about toymakers' claims.

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.