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The Guardian - UK
The Guardian - UK
Business
Jessica Elgot

No 10 rejects ‘bespoke’ energy-saving push but will boost existing messages

Liz Truss Nadhim Zahawi Help for Households National Grid Ofgem
A thermostat dial with a penny in the middle
Business department plans to encourage energy-saving have been cancelled on cost rather than ideological grounds, according to cabinet minister Nadhim Zahawi. Photograph: Rosemary Roberts/Alamy

Downing Street has said it will not offer a “bespoke campaign” to help people find ways to save energy, but will ramp up a separate Cabinet Office drive which sets out cost of living support.

Number 10 denied the move was a U-turn on previous suggestions that Liz Truss was “ideologically opposed” to telling households about methods to save money on energy.

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