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Nio's (NIO) rise in the electric vehicle (EV) space reads almost like a comeback story. From its Shanghai base, the company set out to redefine mobility with premium electric sedans and SUVs, powered by a multi-brand strategy and ideas once considered science fiction. Over the years, it stretched its vision across Europe and into the Middle East, signaling it was not just chasing the Chinese market but carving a global footprint.
That ambition has started paying off. After years of stock declines, deliveries are climbing, margins are improving, and sentiment is shifting back in its favor. Citi just raised its NIO stock price target to a Street-high of $8.60 and reaffirmed its “Buy” rating, lauding Nio’s battery EV (BEV) strength and pricing strategy as growth accelerators.