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Dustin Bailey

Nintendo veteran says an "ad agency" created the alternate Princess Peach name that confused US fans for years, and it was only fixed for Super Mario 64 because Miyamoto liked "Peach" so much

Princess Peach Miyamoto United States Nintendo

Princess Peach Showtime.

The princess who Mario regularly rescues from evil dragon-turtle kidnappings is named Peach, right? The earliest generation of English-speaking Nintendo fans might have had a different answer to that question, since they came up calling her Princess Toadstool. The exact reason why has been a mystery for decades, but a new interview has finally revealed that an ad agency is to blame.

Princess Peach was always known as Peach in Japan, but in the US the original Super Mario Bros. manual called her Princess Toadstool. The Toadstool name stuck around for a decade, until Super Mario 64 set the standard that she'd be known for through to today.

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