Nikita Tszyu has lived up to the hype with a brutal victory over Mason Smith in their super-welterweight showdown in Newcastle.
The son of former world champion Kostya and younger brother of undefeated star Tim, is fast forging his own name after wowing fans with a savage assault on Wednesday night.
Dubbed the "Butcher" for his manic style, Tszyu floored Mason with a right uppercut barely a minute into the contest.
Mason bravely fought on until the referee stopped the fight with 17 seconds remaining in the opening round.
"It's the blood. That's what I love - seeing that bloody nose," Tszyu said after improving his professional record to two from two after debuting with an equally emphatic win over Aaron Stahl in March.
Watching on in awe from ringside, Tim Tszyu declared the 27-year-old's performance perfect.
"He just knocked a guy out - 10," Tim said when asked for a rating.
"I told everyone, 'wait til he starts knocking everyone out.'
"Give him time and he'll be knocking everyone out in the division - except for me."
Nikita's victory also gave the famous Tszyu family a perfect 10 from 10 record in Newcastle after Kostya won all seven of his fights in the steel city, while Tim won two from two at the venue last year.