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Lifestyle
Maya Ernest

Nike’s wild Concepts Air Max 1 sneakers drop this week

Nike’s Air Max 1 sneaker rings in its 35th anniversary this year and has subsequently partnered with a few friends to celebrate. Streetwear boutique Concepts plans to pay tribute to the classic silhouette with a makeover that’s anything but, covering three versions of the sneaker in denim, embroidery, camouflage, floral, and bandana prints. Each is inspired by late ‘60s and early ‘70s culture, mimicking styles worn at festivals and protests of that era.

The trio of designs was teased last month, with Concepts creatives Deon Point and Annie Morgan sharing photos of the Air Max 1 sneakers on Instagram. Still, official Nike imagery and a release date has only been released for one of the pathwork shoes, meaning each could roll out separately. All pairs are expected to come with a special-edition box covered in funky floral font.

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