Rapper Nicki Minaj has recently ventured into the beauty industry with the launch of her luxury press-on nail brand, Pink Friday Nails. This new endeavor is a collaboration with her personal nail artist, Yvett Garcia, who has been instrumental in designing the products and overseeing their production.
The primary goal of Pink Friday Nails, as stated by Minaj in the press release, is to disrupt the press-on nail market by offering a high-quality alternative that bridges the gap between inexpensive brands with lower quality and custom sets sold by nail artists at exorbitant prices on social media.
The brand debuts with 11 unique designs handpicked by Minaj herself, ranging from matte and chrome bases to camo patterns, priced between 19.99 to 24.99 US dollars. These designs also feature four custom shapes - stiletto, coffin, square, and almond - and five lengths, catering to various preferences.
Minaj emphasized the importance of creating press-on nails that she would personally wear, especially after becoming a mother and having limited time for salon visits. The nails are designed to fit her small nail beds perfectly, ensuring a comfortable and stylish fit for all customers.
Each Pink Friday Nails pack includes nail glue, adhesive tabs for short-term wear, a cuticle pusher, file and buff, and an alcohol pad, offering a complete nail care solution. The nails are designed to last up to two weeks when applied with glue, with an easy application process that takes just 10-15 minutes.
Pink Friday Nails by Nicki Minaj is now available for purchase in the United States and internationally through the brand's official website, pinkfridaynails.com. With a focus on affordability, quality, and customization, Pink Friday Nails aims to revolutionize the press-on nail industry and provide customers with a convenient and stylish nail solution.
