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Broadcasting & Cable
Broadcasting & Cable
Business
Daniel Frankel

NFL Postseason Drives Peacock and Paramount Plus to Biggest Penetration Gains Among U.S. Subscription Streaming Companies (Charts)

Paramount Plus.

The essential takeaway from the Q1 iteration of MoffettNathanson’s quarterly All Things Streaming report is that the domestic SVOD business has reached a point of maturity, with penetration settling in at around 84%, and neither expanding or declining from that precipice. 

Also read: Streaming Became a Mature Business in Q1, Analyst Says

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