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Broadcasting & Cable

Business

Jon Lafayette

NextGen TV Comes Ashore in Myrtle Beach, S.C., Market

NextGen TV Myrtle Beach

Myrtle Beach, South Carolina.

Television stations in the Myrtle Beach, South Carolina, market began broadcasting using the new NextGen TV technology on Wednesday.

WWMB, owned by Howard Stirk Holdings, converted its transmitter to the ATSC 3.0 signal, and is broadcasting its own programming as well as four stations in the market, WPDF, WBTW, WHMC and the South Carolina Educational Television network of PBS stations.

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