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The Guardian - UK
The Guardian - UK
Business
Mark Sweney

News Corp cuts driven by Murdoch’s mission to prop up news assets

Rupert Murdoch
Rupert Murdoch admitted attempt to reunite News Corp with profitable Fox was ‘not optimal’. Photograph: Mike Segar/Reuters

The shrinking of Rupert Murdoch’s News Corporation by 1,250 roles after a plunge in profits of almost a third serves as a stark reminder that the billionaire mogul’s abortive attempt to reunite his media empire was built on a mission to protect his weakest publishing assets.

Less than three weeks ago Murdoch scrapped his decade-long ambition to reunify News Corp – home to assets including the Sun, Times, the Australian and Wall Street Journal, with the immensely profitable Fox, broadcaster of Fox News and prime NFL games – reluctantly admitting it was “not optimal” after a backlash from investors and his younger son, James.

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