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Birmingham Post
Birmingham Post
Business
Coreena Ford

Newcastle's Hirestreet powers two more fashion firms into the rental market

A Newcastle company is helping two fashion firms launch into the clothing rental market.

Fresh from news of the extension of Hirestreet’s partnership with M&S, the company has announced that its white label rental-as-a-service offer is now working with Cloan and DCEY.

Zoa provides all the technology, operations and strategic support for retailers looking to launch complimentary rental services, amid moves to help the industry counter fast fashion.

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