New York has taken legal action against major distributors of electronic cigarettes, alleging violations of state laws prohibiting the sale of vaping flavors and designs that appeal to children. Attorney General Letitia James announced a lawsuit targeting distributors of fruit- and candy-flavored e-cigarettes like Puff Bar and Elf Bar across the state.
This lawsuit marks a shift from previous litigations that focused on vaping manufacturers, such as Juul Labs. Juul, a company widely associated with the teen vaping trend, has faced numerous lawsuits and investigations, leading to settlements exceeding $1 billion. In response, Juul ceased selling flavors like mango and mint in 2019 and has seen a decline in popularity among teens.
