From 30,000 visitors in 2006 to an estimated $90.8 million economic impact in 2026, New York Comic Con has become a major destination for studios, streaming platforms, and entertainment brands competing for fans.
Twenty years ago, New York Comic Con was a gathering of comic book enthusiasts that became so unexpectedly crowded that fire marshals had to shut its doors. Today, it is a four-day entertainment showcase where Hollywood studios unveil television projects, streaming platforms court subscribers, and brands compete to turn passionate fans into paying customers.
