New supermarket is now the cheapest for basic items as costs continue to rise at major stores

As shoppers face an uphill battle against rising costs, a new supermarket has taken the cheapest spot for those basics many of us buy.

With the cost of living crisis hitting hard, we've been comparing prices of essentials like milk and bread, which many of us use every day. When supermarkets are battling it out for our custom and continuously changing prices, it can be difficult to keep track of where you can find products for less.

That's why we've been running a regular price comparison - and this week a new supermarket has swiped the cheapest crown.