Iconic cider brand Strongbow is set to refresh drinkers with the launch of a new variety that is lower in calories but packed with fruit flavours. Strongbow ULTRA Dark Fruit is a new twist on the much-loved classic, Strongbow Dark Fruit, containing just 95 calories per slimline can, and it's available to buy now from £4 per four-pack.
Strongbow ULTRA Draft Fruit can be enjoyed this summer whatever the weather - and its launch advert features an unmissable nodding purple goat. The campaign ‘drink the greatest of all time (G.O.A.T)’, is accompanied by musical track Daga Da, by DJ Sammy Virji, which is sure to bring a smile to peoples faces.
The drink is manufactured by Heineken, which also sells other brands including the Strongbow portfolio, Orchard Thieves, Bulmers, and Old Mout.