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Netflix (NFLX) shares just became a lot more affordable for investors to buy. After completing a 10-for-1 stock split, the price of each NFLX share has dropped, making the stock more accessible and boosting overall trading liquidity. The move comes during a strong year for the company. Netflix is up roughly 25% so far in the year to date. But a lower share price alone doesn’t automatically make the stock a buy.
What continues to support the long-term story is Netflix’s steady growth in paid memberships, a trend that has held firm across several quarters. The company has also leaned into strategic revenue boosters such as subscription price increases and the rapid expansion of its ad-supported tier. Together, these initiatives have helped Netflix broaden its revenue mix as the streaming landscape has become more crowded and competitive.